I come from a family of entrepreneurs, and I was warned at a young age not to do business with my friends. All the logic behind it makes sense. Friends and money don’t mix. Friends and the stress of work don’t mix. Who wants to boss around (or be bossed around by) their friends, after all? It opens up the door to heartache, difficult conversations, and the risk of splintered relationships that will never recover. But I also firmly believe that it can be done.
Read MoreBloggers without a defined brand want to throw a wide net and attract as many people as they can, but they would be better off to repel those who don't belong in order to serve those who would actually invest.
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